Lippert Scouts Attend First Getaway Rally
Lippert hosted its first Getaway rally in Pigeon Forge, TN, bringing together members of its consumer focus group, among others.
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Lippert Components, Inc. completed its first-ever consumer rally, the “Lippert Getaway,” this past weekend in Pigeon Forge, Tennessee. Over 325 attended the Getaway as well as Lippert team members from multiple departments.
Lippert conducted learning tracks revolving around technical training and the RV Lifestyle. Attendees learned tips and tricks on all things RVing from technical troubleshooting on common RV issues, to RV makeovers and how to boondock off the grid in their RV.
Several of Lippert’s influencers and ambassador partners also gave insightful seminars on the RV Lifestyle, including the Oils and Grace Tribe, Wandering Weekends, and the Restless Russels. Lippert also welcomed representatives from the online RV rental company Outdoorsy.
The majority of the rally attendees were members of Lippert’s consumer-focus group, the Lippert Scouts, which was launched in June 2020 with the goal of providing product feedback. Since its inception, Scouts have become a cornerstone in product feedback from packaging to function and installation, Lippert reports.
“Our goal with the Getaway was to bring to life the feedback our Scouts have been sharing over the course of the last year and a half,” said Nicole Sult, Director of Lippert’s Customer Service Department. “We heard they wanted to meet each other, to meet us, and to learn more about their RVs,” she continued.
The Getaway involved special sessions with hands-on applications on how critical components on their rig function, proper maintenance, and how they are assembled.
Jason Lippert, President and CEO of Lippert, was the keynote speaker. “Our first Lippert Getaway rally exceeded all our expectations,” he stated. “The Getaway gave us time and space to talk one-on-one with hundreds of campers within our influencer group, the Lippert Scouts, so we can better understand what products and services campers want to better the RV lifestyle.”
