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Winnebago Announces Touchdown Diesel Promotion Winner

Originally Published in MotorHome Magazine

Winning Winnebago’s Touchdown Diesel Sales Promotion meant a trip to the Super Bowl for Joe Hale, a sales associate for McClain’s RV in Ft. Worth, Texas. Hale and his wife, Judith enjoyed a Super Bowl weekend in Indianapolis, attending pre-game festivities and of course, the big game on Sunday.

Hale’s name was drawn from all of the dealer sales personnel who sold qualifying Winnebago and Itasca Class A diesel-powered motorhomes during the program period of September 1 — December 31, 2011.

”Thanks to Winnebago Industries, Judy and I experienced the trip of a lifetime,” Hale said. “We had an absolutely great time from the moment we arrived on Friday, with Saturday’s NFL Experience where we had the opportunity to interact with NFL personnel and throw passes, to the game itself on Sunday. Our Super Bowl tickets were unbelievable — 17 rows off the ground floor of the stadium — and the people were fabulous. The only way to describe those four days is the feeling of a kid in a candy factory.  I enjoy the opportunity to sell the Itasca brand products at McClain’s RV, but this was certainly a great bonus.”

Winnebago has become the second largest Class A diesel manufacturer in the United States. The company’s market share has more than doubling over the last four years. According to Statistical Surveys Inc., the retail reporting service for the RV industry, Winnebago Industries Class A diesel market share grew from 8.1 percent in calendar year 2008 to 17.4 percent through November 2011.

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